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 August 17, 2009 – Filmmakers and videographers with a yen to put their work “on the map” and on the Web are invited to submit a two-minute video illustrating one or more of the Drive Smarter Challenge campaign’s gas- and money-saving tips to compete for a $5,000 grand prize.
The online video contest is a new feature of the award-winning Drive Smarter Challenge fuel-efficiency campaign sponsored by the Alliance to Save Energy and 16 other diverse non-profit, governmental, trade association and for-profit partners. The contest runs from August 17 through September 20, 2009, 11:59 pm EDT.
All eligible videos will be posted on the Drive Smarter Challenge website. Once the contest judges select the finalists, the public will vote for the winners of these prizes:
- Grand Prize: $5,000
- Second Prize: Choice between one VIP NASCAR Race Package (two tickets and two garage/pit passes to a NASCAR race event) or one VIP Indy Racing League Package (two tickets and two garage/pit lane passes to an Indy race event, plus a ride in a specially modified Indy car driven by a pro driver);
- Third Prize: Whichever prize package hasn’t been selected by the second prize winner (either the VIP NASCAR Race Package or the VIP Indy Racing League Package);
- Fourth Prize: Transportation Efficiency Package: A set of four Michelin Energy Saver All Season Tires (or comparable tires for the winner’s vehicle), one-year AAA membership, and two Silver Spoke League of American Bicyclists memberships.
Contest prizes are sponsored by ExxonMobil Lubricants and Specialties, NASCAR, Bryan Herta Autosport, the Rubber Manufacturers Association’s Be Tire Smart, Michelin, the League of American Bicyclists, and the Car Care Council.
Along with encouraging consumers to exercise their creativity, the video contest will further the fuel-efficiency campaign’s goals of helping drivers save money at the gas pump by driving smarter, properly maintaining their vehicles, and driving fewer miles by combining errands, biking, telecommuting, walking, carpooling or taking public transit.
“Even though gasoline costs are down from their high levels of last summer, there is no need for consumers to spend more than necessary to fuel their vehicles in today’s tough economy,” says Alliance President Kateri Callahan. “So we urge drivers to use the fuel-efficiency tips provided by the Drive Smarter Challenge campaign to ‘drive down’ those expenses.”
“The Drive Smarter Challenge is a great way to encourage all drivers to improve their personal energy efficiency,” says ExxonMobil Lubes and Specialties Americas Marketing Manager Jan Crowe. “This video contest will not only allow people to show their creativity, but help spread the word on how to save money by driving smarter.”
To enter the contest:
The first 80 entrants whose videos meet the contest criteria will receive a $25 ExxonMobil Gift Card and a Car Care Council Car Care Guide. Only one entry per person and you must be at least 18 to compete.
Drive Smarter Challenge campaign partners include the Alliance to Save Energy, American Petroleum Institute, American Public Transportation Association, Brian Herta Autosport, Car Care Council, Citizens for Affordable Energy, Department of Energy’s Oak Ridge National Laboratory, ExxonMobil, Green Solutions Magazine, League of American Bicyclists, NASCAR, National Association of Counties, National Association of State Energy Officials, National Independent Auto Dealers Association, National Fuel Funds Network, National Low Income Energy Consortium, and Rubber Manufacturers Association’s Be Tire Smart. Names in bold denote contest sponsors.
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